Quaker Oats, Chicago, IL, has launched a new oatmeal product to help consumers fight the “battle of the bulge.” Building on the nutritional benefits of oatmeal, Quaker launched Weight Control Instant Oatmeal, specially designed with 25% more whole grains, fi­ber and protein to help people feel full. The com­pany says Quaker Weight Control Instant Oatmeal has no added sugar and offers a great-tasting and convenient way not only to manage weight but fit in important whole grains (each packet provides two of the three daily servings recommended by the USDA). The new oatmeal is available in Cinnamon and Banana Bread varieties